Kaiser is the Director of International Communications at Baidu, co-host of the Sinica podcast and guitarist for the Chinese rock band Spring and Autumn. He has also been a journalist, translator, back-page columnist for the Beijinger and guitarist and co-founder of Tang Dynasty, one of China’s earliest and most successful rock bands.
How do you compress two decades of living, working and rocking in China into an hour? It was tough but Kaiser touched upon the things he cares about the most: music, family, work and improving U.S.-China relations.
He talked about his unique position as an Asian-American and how it’s led him to become an important bridge between China and the West.
“I serendipitously fell into this role,” he said. “[I was] able to help to explain China to Anglophone folks. I was able to help explain the United States and the culture I that I had grown up in to my Chinese friends and I found that I was a fairly effective person at this.”
Bridging this gap of understanding between China and the West eventually became an important goal in his life: “I realized that whether it was in my vocation or avocation, that was the criterion by which I would judge myself happy or unhappy.”
Kaiser kept the crowd laughing with his answers that were equal parts insight and humor, mixing high-minded rhetoric with well-timed expletives. Known for his brutally candid answers, he certainly didn’t pull any punches for our audience. When asked what advice he had for students coming to China, he enjoined our audience to not be “whiny little bitches.”
“You are going to encounter things here that will aggravate you,” he said. “But don’t surround yourself with negative people—they are poison. If you have friends who are whiny little bitches and cannot be reached, abandon them. There are other people here. Send them home.”
He also stressed the importance of writing and keeping a record of your experiences in China.
“It doesn’t matter if you’re writing emails home, it doesn’t matter if you’re writing on a Twitter feed… capture the experience,” he said. “You see things in China everyday that you don’t see everyday. It’s a remarkable, remarkable place. You have a front-row seat to a dramatic chapter in human history, in human transformation.”
Even after the extended Q&A, the audience still had questions so Kaiser was gracious enough to stick around and talk with our audience of students and professionals. We are so grateful to Kaiser for sharing his time and accumulated wisdom.
Check out our photo gallery for more photos and stay tuned for videos from the chat!
Kaiser Kuo is the Director of International Communications at Baidu.com. He also hosts the Sinica Podcast, a weekly discussion of current affairs in China featuring prominent journalists, academics, and subject-area experts.
Born in upstate New York to Chinese parents, Kaiser took his first trip to China in 1981, lived in China in the late 1980s after graduating college, and—having dropped out of a Ph.D. program in the US—came back to China in 1996. He has lived here ever since. Kaiser was guitarist and co-founder of China’s first and most successful heavy metal band, Tang Dynasty, which was founded in 1989. He rejoined the band from 1996 to 1999, at which point he joined a fledgling Internet startup called ChinaNow.com as editor-in-chief.
Kaiser subsequently worked as China Bureau Chief of the technology & business magazine, Red Herring, and as Director of Digital Strategy for Ogilvy China. He joined Baidu in 2010. From 2001 to 2011, Kaiser wrote the column Ich Bin Ein Beijinger, which ran in the magazine that’s Beijing and later in the Beijinger; the column has been described variously as “love letters to Beijing” and “musings of a Chinese-American smart-ass.”
Kaiser remains active in the music scene as guitarist of Chunqiu (Spring & Autumn), which recently played at the Wacken Open Air festival in Germany—the world’s largest metal music festival. His mission in life is to help build bridges of understanding between China and the Anglophone West, and he hopes he’s passed on that goal to his two children, Guenevere (9) and Johnny (7).