• Contribute to a product team of designers, researchers, product managers, engineers, and data scientists
• Offer a content strategy perspective throughout the product development process, and influence strategic decisions across and within products to improve the overall experience and ensure consistency across platforms
• Work with cross-functional partners to drive consensus across teams and advocate for solutions that balance the needs our hosts and guests with our business goals
• Define the content strategy for a given product and write clear and concise content across multiple touch points (including product names, labels and navigational elements, emails, tutorials, marketing pages, and notifications)
• Help people who use Airbnb feel welcome and empowered, carefully considering tone and writing content that’s consistent with Airbnb’s mission of belonging
• Create, maintain and evolve voice and tone guidelines for the Chinese market
• Regularly share your work with the China team; iterate based on their feedback and insights from researchers
• Share learnings with the team in San Francisco and work with other content strategists to improve our translation and localization processes

Requirements

• Strong writing and editing skills–in both simplified Chinese and English
• Familiarity with the Chinese market
• Experience working with a global or Chinese company, writing content for web/mobile products and developing style guides preferred
• Understanding of user experience design principles and interaction patterns
• Excellent communication and collaboration skills
• Ability to work independently in a fast-paced environment
• Willingness to travel between offices and for research
• Passion for Airbnb’s mission and deep empathy for our diverse community