Qualifications:

             Bachelor degree or above in journalism, communication or relevant field preferred (not required with relevant work experience) 


             Native (or close to) English speaker 


             Mid-level Chinese language skills is a bonus 


             2+ years copywriting experience 


Skills:

 Excellent communications and writing skills 


 Good technical understanding of social media platforms and can pick up new 
tools quickly 


 Story teller 


 Patient, flexible, and can work with others easily 


 Have an eye for detail 


 Have an interest in commerce, popular culture, and new advertising trends and 
techniques. 


 Ability to drive results and work independently 


 Storyboarding and/or advertising copy a plus 


 Website management a plus 


 Good with deadlines 


 

Knowledge:

 Copywriting and editing

 Communications

 Display in-depth knowledge and understanding of social media platforms, their 
respective participants (Weixin, Weibo, Baidu, Bing, etc..) 


 Familiarity with foreign Beijing communities and their preferred media 


 

Responsibilities:

 Run English hospital wechat: develop, plan and implement strategy & content 


 Write, revise, edit and proofread content ; English marketing/patient-focused materials to be published internally or externally by marketing and patient services departments. Offering support to clinical departments as needed (this includes print and digital/social media projects) 


 Review/monitor English social media spaces, engaging in dialogues and answering questions where appropriate, i.e. various blog or yahoo groups

 Interview patients to tell their stories on hospital’s digital (social) media outlets (work closely with the patient services department) 


 Help facilitate the favorable and professional presentation of BJU in local English publications (both in writing and online); this includes keeping information updated and actively seeking out ways to promote the BJU brand in the Beijing English online communities 


 Increase brand awareness through engaging content and online concepts 


 Assist in BJU marketing events, initiatives, information gathering and researches as needed

 

Details:

 Full time position 


 Competitive salary, depending on experience 


 Work visa provided 


 Position available as of now 


 

 

 

 

 

 

 

Interested candidates should send their CV and cover letter to: Chermain Pubben at chermain.pubben@ufh.com.cn and Wendy Liu at wendy.liu@ufh.com.cn (writing samples are encouraged)